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ProfitBrand : how to increase the profitability, accountability & sustainability of brands

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Detail Information

Series Title

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Call Number

658.827 Wre p

Publisher

London : Kogan Page.,

Collation

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Language

English

ISBN/ISSN

0-7494-4465-7

Classification

658.827

Content Type

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Media Type

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Carrier Type

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Edition

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Subject(s)

customer relations
Branding (Marketing)
Relationship marketing
Marketing
Brand name products--Management

Specific Detail Info

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Statement of Responsibility

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